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Workshop 3

Contemporary Issues in Life Science Market Research

Life science based market research, especially in the fields of prescription and/or OTC medicine is a wide and well-discussed field. However, the spotlight is limited on research around how different markets behave in response other life science based products. Listen to experts as they share insight about how regulations around claims and quality, cultural practices in specific georgraphies, customer knowledge and perceptions shape the markets in the life science sector.

 
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